How to Kill a Unicorn: How the World’s Hottest Innovation Factory Builds Bold Ideas That Make It to Market
Snippet : A unique behind-the-scenes look at the groundbreaking methodology that today’s most in-demand innovation factory uses to create some of the boldest products and successfully bring them to market. nbsp; Today, innovation is seen by business leaders and the media alike as the key to growth, a burning issue in every company, from startups to the Fortune 500. And in that space, Fahrenheit 212 is viewed as a high-performance innovation SWAT team, able to solve the most complex, mission-critical challenges. Under Mark Payne, the firm’s president and head of Idea Development, Fahrenheit 212, since its inception a decade ago, has worked with such giants of industry as Coca-Cola, Samsung, Hershey’s, Campbell’s Soup, LG, Starbucks, Mattel, Office Depot, Citibank, PG, American Express, Nutrisystem, GE, and Goldman Sachs, to name but a few. It has been praised as a hotspot for innovation in publications like Fortune, Esquire, Businessweek, and FastCompany. nbsp;What Drives Fahrenheit 212’s success is its unique methodology, combining what it calls Magic–the creative side of innovation–with Money, the business side. They explore every potential idea with the end goal in mind–bringing an innovative product to market in a way that will transform a company’s business and growth. In How to Kill a Unicorn, Mark Payne pulls back the curtain on how the company is able to bring more innovative products and ideas successfully to market than any other firm and offers blow by blow inside accounts of how they grapple with and solved their biggest challenges.
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LibriVox – audio model of books within the public area, read by volunteer narrators. Pay attention in browser or obtain. Your library card gives you immediate access to our assortment of analysis databases, audiobooks, eBooks, videos and music. Enter descriptions about your ebook to provide readers an idea of what it’s about. These can be included on the webbook homepage and in the metadata of your e book information. All information on this part is optional to incorporate.
Take into consideration your kid’s favorite things and outings – items can include photos of favorite individuals or things, packages or labels from favourite foods or toys (eg. part of the Rice Krispies field), or photographs or small remnants from fascinating locations or outings (eg. a ticket stub from a present, a stone collected from the playground, a photo of your child getting a haircut or swimming in the lake, and so on). Should you follow your child’s lead and observe her pursuits, you’ll know precisely what to incorporate within the guide.